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This required operators to subject players to rigorous checks before signing up new VIPs, including having their betting behaviour being closely monitored.
Operators were also banned from incentivising customers based on losses, and reward programmes must be overseen by senior management. The code restricts any player under the age of 25 from taking part.
According to a GC report from 2025, the number of VIP customers in the market had dropped by 95% per operator since the strengthening of restrictions.
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By looking at four major gambling companies – Entain, Flutter, DraftKings and MGM Resorts International – it becomes clear why the sector should not be treated as a single trade.
Flutter has arguably the strongest online franchise of the four. Its share price fell from $282.33 on 18 September 2025, to $89.56 on 18 September this year, with a market valuation of $15.54 billion.
FanDuel remains the leading US sportsbook, while Flutter’s international businesses provide additional sources of growth. But that quality comes with high expectations.
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Online betting & gaming technology provider OpenBet has announced a major leadership transition. According to the company, its current chief executive officer, Jordan Levin, will transition to the role of chairman. At the same time, the experienced Nikos Konstakis will step in as CEO.
According to OpenBet’s announcement, Konstakis is set to step into the CEO office at the end of the year. At the same time, Levin will transition to the chair role. In this position, he will continue to play a key role in shaping OpenBet’s long-term strategy.
For reference, Konstakis is no stranger to OpenBet’s business. He has been involved with the business for a while, serving as its president. In this role, he has been closely involved in “driving the operational and commercial execution of the business and shaping its strategic priorities.”